You've probably heard of Shopify and Worldwide Brands – two popular tools that new e-commerce businesses use to set up shop and find suppliers – but how well do they work together?
Worldwide Brands was established in 1999 and is the oldest directory of wholesalers and drop shippers. It's also the largest by a long way too, with more than 15 million wholesale products from about 8,400 certified suppliers.
Using Worldwide Brands is very manual though – you need to search the directory and then contact suppliers that are listed individually and buy from them separately – you cannot buy through Worldwide Brands itself.
Shopify is probably the most popular e-commerce platform at the moment – perhaps because it's cheap and easy to use. Shopify also works with a large number of apps, made by third parties but also their in house development team.
Shopify has a lot of apps – such as Oberlo, which is used to import products directly from Ali Express – but there is no Worldwide Brands app and so no direct integration.
To use Worldwide Brands and Shopify together you would need to manually list every product in Shopify's interface for sale. Unfortunately it seems that this is likely to remain the case for some time, as there are no plans for a Worldwide Brands app.